About · Khun Shine Si Thu

I’m Khun Shine Si Thu, but everyone calls me Buk.

I research, design and build digital products. I studied software engineering at Mae Fah Luang University, and now I work at Designally in Bangkok.

Baby Buk

Born

Experience:

I take client projects from first meeting to launch: brief, design, sign-off, build (custom or WordPress).
I fix and improve clients’ existing WordPress sites.
I build internal tools end to end: a survey platform, a knowledge hub, a content generator and a CMS.
I designed mobile apps, websites and a smartwatch app, from user research and flows to implementation-ready UI.
I worked within and extended the company design system, and reviewed every screen with senior designers before handoff.
I spoke at a public event in Chiang Mai about how AI fits into day-to-day UX/UI work.
I built client websites end to end on WordPress, from requirements and site structure to theme and plugin work, testing, release and post-launch support, working directly with each client.